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課程講座

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[New Venture University]

 

Course Topic: Short Videos Are Not Just for Fun: Practical Sales and Traffic Generation (Guangfu Session)

Instructor: Everyone's Good Catering Business Academy  Instructor Wang Yizhen (Channel Manager of [Luna Xuejie Does Not Start a Business])

Course Time: 6/26 (Friday) 10:30-16:30 (Lunch is provided, please select meat or vegetarian correctly)

Course Location: Hualien Sugar Factory Wooden House Hotel Conference Room (No. 5, Lane 5, Sugar Factory Street, Dajin Village, Guangfu Township, Hualien County)

 

Course Outline: In the era of short videos, traffic is no longer exclusive to big brands. By mastering content rhythm and audience psychology, small businesses, self-media, or creators can quickly accumulate exposure and orders through short videos. This course will guide students to understand the characteristics and algorithm logic of short video platforms, learn how to capture the audience's attention in a short time, create attractive content scripts, and further convert viewership into actual interaction and consumption actions. Through case study analysis and operational skills sharing, the course will help students establish a short video marketing capability that is both creative and effective in sales.

◆ 　Advantages and Audience of Short Video Platforms

◆ 　Capture the Golden Seconds in the Opening

◆ 　Viral Script Formula

◆ 　How Short Videos Lead to Orders

 

-This course is free to participate, with a physical attendance limit of 30 people. The course is only open for in-person participation.

-If you do not check in on-site successfully within 10 minutes after the course starts, your registration will be canceled and the spot will be given to a waitlisted participant.

-Participating in the in-person course allows for real-time interaction and discussion, providing a deeper learning experience. You can apply for a certificate of course participation hours from the organizer's contact point after the course ends in the same month.

-Photos or video recordings and group photos will be taken during the event, which may be published on public social media platforms later. If participants have concerns about their image being used, please raise them in advance.